Our Client is a global leader in financial services bridging the gap between consumers to access financial products while increasing the lifetime for its clients through its technology and networks. Partnering with some of the biggest financial providers, the company has grown into serving 26 countries in Europe, United States, APAC, and the Middle East.
As an experienced Global Marketing Manager, you will be responsible for overseeing and developing end-to-end marketing campaigns from start to finish. A lot of your work will also include, implementing a multi-channel acquisition and retention strategy across websites, campaigns, advertising, email, SEO, social media, influencer and business partnerships, and PR. You will directly report to the CEO.
Manage the design and production of promotional materials, such as websites and brochures
Create engaging blog and newsletter content
Manage the implementation of marketing activity
Feed into the Digital Strategy and deliver the agreed KPIs
Be accountable for the tracking and reporting of marketing activity
Negotiating and liaising with third-party marketing agencies
Be creative and look at ways to innovate and improve our existing marketing strategy
Working closely with the CEO to create tailored marketing strategies
Analyze competitors and monitor trends in the market.
Attention to detail and excellent organizing skills
Proven track record of digital marketing management.
Knowledge of website analytics and management.
Full understanding of all digital marketing channels such as Social Media, Search Paid, SEO, Email Marketing, Affiliates, Online & Offline PR.
Have the understanding and experience to formulate campaign strategies, research potential marketing channels, analyze competitors using LinkedIn.
Excellent communication and decision-making skills.
Experience in global campaign delivery, across multiple media and platforms
Self-starter who has a strong interest in brand management
The ability to use graphic design tools