Our client is a global marketing agency and headquartered in the heart of Mayfair, London, and Paris. They specialize in providing services and business strategies to make businesses achieve their aspiring growth. Their services assist in Brand Awareness, Marketing & Advertising, PR, Events, Consulting, and Digital.
As a Marketing Manager, your responsibilities include managing your portfolio of global clients whilst tracking and analyzing the performance of advertising campaigns, managing the marketing budget, and ensuring that all marketing material is in line with our brand identity.
Deploy successful marketing campaigns and own their implementation from ideation to execution
Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis
Produce valuable and engaging content for our website and blog that attracts and converts our target groups
Build strategic relationships and partner with key industry players, agencies, and vendors
Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely
Oversee and approve marketing material, from website banners to hard copy brochures and case studies
Measure and report on the performance of marketing campaigns, gain insight, and assess against goals
Analyze consumer behavior and adjust email and advertising campaigns accordingly
Bilingual in English and French
Demonstrable experience in marketing together with the potential and attitude required to learn
Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate
Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
Numerically literate, comfortable working with numbers, making sense of metrics, and processing figures with spreadsheets
A sense of aesthetics and a love for great copy and witty communication
Up-to-date with the latest trends and best practices in online marketing and measurement
BSc/MSc degree in Marketing or related field
5+ years of professional experience working in an agency as a digital marketing specialist, marketing coordinator, etc.
Proficiency with online marketing and social media strategy
Proven experience designing interactive applications and networking platforms
Excellent communication and organizational skills